New Jersey Feature Articles
Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.
Informative articles to support business buyers, franchisees, and franchisors in New Jersey.
The 3rd annual Franchise Consumer Marketing Conference is right around the corner... in Atlanta, at the Ritz-Carlton Buckhead, this June 25-26.
- Franchise Update
- 2,688 Reads 42 Shares
We all know that social media links influence our rankings in search engines.
- Jeremy LaDuque
- 2,324 Reads 51 Shares
A survey of 437 service industry franchisees conducted by Yodle in December 2012 revealed that 9 out of 10 respondents said online marketing support was a key factor in choosing a franchise brand.
- Franchise Update
- 5,446 Reads 177 Shares
Research by email marketing giant Constant Contact reveals that 60% of small businesses need help with social media marketing.
- Daniel Lieberman
- 2,056 Reads 7 Shares
In my 20-plus years of teaching and consulting with business owners and hiring managers about how to "hire tough so they can manage easy," I've discovered there are 10 commonplace mistakes almost everyone makes that are guaranteed to result in bad hiring decisions and waste untold time, money, and effort.
- Mel Kleiman
- 7,735 Reads 1 Shares
If President Obama decided to name an Ambassador of Franchising, John "JD" Draper, with his dapper attire, mile-wide smile, and booming voice would surely make the "short list" of top candidates.
- Debbie Selinsky
- 5,256 Reads 1 Shares
Silos are good for one thing, and one thing only: holding stuff back.
- Franchise Update
- 4,430 Reads 4 Shares
If you're not using social media as part of your recruiting process you should be.
- Multi-Unit Franchisee
- 6,764 Reads 95 Shares
You might assume that Jo McCabe has a background in home repairs. The co-owner of Mr. Handyman and the system's 2010 Franchisee of the Year, serves the Prince William and southern Fairfax counties in Virginia.
- Multi-Unit Franchisee
- 7,661 Reads 1 Shares
Part 1 of this series addressed how to improve attendance at franchisee conventions. Part 2 discussed how to maximize the benefits to your franchisees.
- Evan Hackel
- 3,116 Reads 1 Shares
Moving your franchise business phone system to the cloud can increase employee productivity, improve customer service, and lower IT costs.
- Bonnie Lam
- 11,435 Reads 2 Shares
Executive review committees are typically composed of senior franchise executives who review a candidate's qualifications before granting them a franchise.
- Steve Olson
- 2,809 Reads 76 Shares
Generation Y. You know they're out there. But are you still scratching your head trying to figure out what to do about Millennials?
- Jennifer Kushell
- 2,296 Reads 4 Shares
David Buckley, CMO at Sears Hometown & Outlet Stores, Inc., is a busy marketing executive. He's responsible for the development, planning, and execution of the consumer marketing strategies for not just one, but four retail chains under the Sears label.
- Kerry Pipes
- 4,262 Reads 227 Shares
When Brandon Jones was in the third grade, his teacher asked the class to write about what they wanted to be when they grew up.
- Kerry Pipes
- 11,733 Reads 21 Shares
I attend a lot of franchise conferences in Las Vegas. When you look around there, gambling seems to a very profitable business, right?
- Jack Mackey
- 6,826 Reads 1 Shares
If you and your franchisees are currently making a profit, let me remind you: There are people who are dedicating their lives to taking that profit away from you.
- Jack Mackey
- 5,603 Reads 1,014 Shares
Creating a customer-focused culture requires strategy and constant review. Each year you should review your goal setting and organizing efforts.
- Lisa Ford
- 4,758 Reads 36 Shares
All employees are unique in what motivates them to perform to their capacity and excel in their profession.
- Timothy Bednarz
- 18,967 Reads 4 Shares
Kelly Saxton remembers his very first job flipping burgers at his grandfather's diner in South Hutchinson, Kansas.
- Multi-Unit Franchisee
- 14,860 Reads 1,022 Shares
Does recent history give us a good basis for what to expect for franchise development in 2013? Certainly there is some guidance that can be taken from the past few years.
- Darrell Johnson
- 5,953 Reads 297 Shares
Different types of international franchises are being granted today for U.S.-based education, food and beverage, retail, and service franchises.
- William G. Edwards
- 3,049 Reads 59 Shares
As CMO for Sears Hometown & Outlet Store, Inc. (NASDAQ: SHOS), he's responsible for development, planning, and execution of the consumer marketing strategies for not just one, but four retail chains under the Sears brand.
- Kerry Pipes
- 4,419 Reads 1 Shares
The chief marketing officer is now in control of IT marketing spend. A few years ago it might have been the CIO but no longer, to hear the industry tell it.
- Erika Morphy
- 2,455 Reads 18 Shares
Small businesses seeking to take advantage of social media face the same problem they have with everything they want to do that isn't absolutely necessary to keep the business going: time.
- Daniel Lieberman
- 2,818 Reads
When one brand just won't do, growth-hungry franchisees add new ones. And why not?
- Kerry Pipes
- 5,366 Reads 44 Shares
"What's your best advice for women in business?" It's a question I hear frequently as more and more women strike out on their own, whether it's to start their own company, write a book, turn their great idea into a product, or otherwise monetize their talents.
- Marsha Friedman
- 4,853 Reads 14 Shares
Productivity is enhanced and empowerment achieved when leaders solicit, then act upon employee feedback, ideas, and concepts.
- Timothy Bednarz
- 4,008 Reads 2 Shares
Marketing affects all customer and franchise development aspects of the company, including the sales process, building brand awareness, attracting and converting leads, building and maintaining customer relationships, and efforts to entice people who are no longer engaged.
- Franchise Update
- 4,596 Reads 1,021 Shares
As franchisors, it's your primary responsibility to make operational decisions based on the franchise system as a whole.
- Bill Wagner
- 4,517 Reads 10 Shares
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