Technology Feature Articles

Technology Feature Articles

Franchise Sector Showcase

Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

Rich Hope has spent three decades in advertising and is comfortable planning marketing strategies and executing successful campaigns.
  • Kerry Pipes
  • 6,323 Reads 1 Shares
You can't improve what you don't measure, the old saying goes... which is one reason so many in franchising eagerly anticipate the release of the Annual Franchise Development Report (AFDR) at Franchise Update Media Group's annual Leadership & Development Conference.
  • Eddy Goldberg
  • 3,596 Reads 117 Shares
Do you know how many days it takes from signing until your franchisees can begin collecting revenues?
  • Keith Gerson
  • 4,000 Reads 1 Shares
This past August marked a milestone for Randy Shacka and for Two Men and a Truck: Shacka not only became the first non-family president of the Michigan-based franchisor, he also did it at the only company he's ever worked for--and at just 33.
  • Kerry Pipes
  • 5,328 Reads 351 Shares
What make a franchise All-STAR? A passion for excellence. That's the premise behind the STAR Awards (Speaking To and Responding), presented annually at Franchise Update's Leadership & Development Conference, held October 3-5 in Atlanta.
  • Michele Chandler
  • 5,831 Reads
Marketers have a lot to do these days, both despite and because of technology - as well as their expanding role in the enterprise.
  • Eddy Goldberg
  • 2,913 Reads 154 Shares
Doug Pendergast makes no bones about it when he says one of his goals for Krystal Burger is to focus the brand on being better, not bigger.
  • Kerry Pipes
  • 6,474 Reads 2 Shares
The decision to sell your successful multi-unit business is now firmly on the horizon.
  • Dean Zuccarello
  • 8,451 Reads 2 Shares
Twenty-year-old Michael Silva-Nash's family bought the Greater Little Rock Molly Maid franchise in 2005.
  • Multi-Unit Franchisee
  • 12,875 Reads 1 Shares
A year ago, Ray Margiano, an admitted lifelong "workaholic," had an epiphany.
  • Debbie Selinsky
  • 3,225 Reads 31 Shares
At every level, technology is now a game changing tool - and a great weapon of destruction.
  • Scott Klososky
  • 7,146 Reads 1,023 Shares
Vocelli Pizza
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Amazon.com is a master at courting - and keeping - customers. It builds everything around the customer and has a better grasp of the power of the customer experience than any other company in the world.
  • John Tschohl
  • 4,207 Reads 156 Shares
Automating the hiring process has a number of benefits for multi-unit franchisees, from speeding the hiring process to helping identify higher-quality candidates.
  • Multi-Unit Franchisee
  • 3,066 Reads 8 Shares
Massage Envy Spa has always been transparent when it comes to sharing its franchising opportunity with prospective franchisees.
  • Franchise Update
  • 4,116 Reads 95 Shares
"A business that fails to satisfy its customers is worth nothing."
  • John Tschohl
  • 5,506 Reads 1 Shares
Since its launch in June 2011, the Franchise Consumer Marketing Conference has become a darling of chief marketing officers, brand managers, and marketing managers.
  • Kerry Pipes and Eddy Goldberg
  • 2,609 Reads 87 Shares
When the keynotes, panelists, and attendees at a conference can't stop talking about emerging technology and social media tools, it says a lot about the current state of franchise marketing.
  • Kerry Pipes and Eddy Goldberg
  • 3,762 Reads 198 Shares
Long Island native Bob Johnston says he did not exactly fall in love with franchising--or the restaurant business--from his vantage point as a dishwasher in his older brothers' Melting Pot restaurant in Tallahassee, Fla.
  • Debbie Selinsky
  • 5,959 Reads 4 Shares
Leaders by their very nature are under pressure to have advanced intellectual and emotional intelligence. In today's economy, they better add one more - VQ, The Vision Quotient.
  • Scott Klososky
  • 4,756 Reads 1 Shares
You'll recruit new franchisees much faster if you initially understand, prepare, and learn the best methods for selling franchises.
  • Steve Olson
  • 2,292 Reads 56 Shares
FUSR bring you positive news each month, highlighting brands that are adding units, increasing comp store sales, innovating, and continuing to grow, both domestically and overseas.
  • Eddy Goldberg
  • 4,351 Reads 1,014 Shares
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When things get quiet at Carla Fryar's Great Clips salons in Northfield and New Prague, Minn., she tells her employees to hit the road--dressed as the brand's mascot, Sudz, a life-sized blue shampoo bottle.
  • Eddy Goldberg
  • 10,337 Reads 1,650 Shares
One of the largest uphill battles a franchise owner faces is combating the costs associated with hiring, training, and retaining good people, particularly in businesses with a high turnover rate.
  • Jason Hamilton
  • 38,839 Reads 3 Shares
During the initial stages of an exit strategy engagement with our clients, we spend considerable time gaining a full understanding the client's business.
  • Dean Zuccarello
  • 10,743 Reads 1,010 Shares
Getting the most from your advertising spend is more important than ever. These 9 tips can help you become more effective at choosing where you place your ads - and how to evaluate the results.
  • Steve Olson
  • 4,659 Reads 262 Shares
As a hospital administrator, Allen Hager had personally seen the anguish that families faced when searching for safe, appropriate, quality home care services for their family members returning home.
  • Kerry Pipes
  • 3,852 Reads 117 Shares
As more franchisors and franchisees embrace social media to augment their consumer marketing efforts, answers to this question gain in importance.
  • Franchise Update
  • 3,152 Reads 109 Shares
Rick Silva developed a passion and understanding for business early in life. The son of Cuban immigrants, he watched his mom and dad start their own small business from scratch in Miami.
  • Kerry Pipes
  • 5,785 Reads 824 Shares
That's a question a lot of people ask themselves every day. It's also one of the questions posted on Focus.com.
  • Franchise Update
  • 14,499 Reads 2,997 Shares
Franchisors recognize the best performers in their system with a Franchisee of the Year award (or equivalent).
  • Eddy Goldberg
  • 5,442 Reads 14 Shares
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